Strategic Business & Organizational Development
Strategic business and organizational development is a core aspect of our business. McBride & Associates works with the leaders of organizations to transform or streamline operations through change processes. We work with our client organizations to establish goals and benchmarks, as well to develop the steps to achieving results. Strategic business and organizational development services we offer include:
Organizational development & transformation
Assessment
Recommendations
Implementation of change programs
Strategic plan development consultation
Marketing strategy development, planning and execution
Developing new markets and practice areas
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Case in Point
A mid-sized law firm has a committee of senior partners and others that meet each month to discuss business development opportunities. Historically, their monthly brainstorming sessions often produced great ideas that languished without follow-up. The firm retained McBride & Associates to facilitate the meetings, work with the managing partner to create the agenda, conduct research and to work with the appropriate attorneys to propose, plan and execute marketing strategies developed in meetings. After 10 years, the firm has grown in size from 20 to nearly 50 attorneys, and from one to three offices, each integrated into the business development meeting process. Media relations strategies, targeted practice group marketing, greater results from cross-selling, expanded speaking opportunities, new practice areas, an emerging marketing-based culture, web site and brochure development, and a monthly firm newsletter, are among the results of this relationship.